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Topshop’s augmented reality fitting room uses Kinect hack

August 31, 2011

A Russian agency specializing in augmented reality solutions, teamed up with Topshop to create a virtual fitting room for the new “Dress up” collection.
Read the full article and watch the video here

2 Comments leave one →
  1. September 14, 2011 9:50 am

    I saw one of these ages ago, in a watch shop in Tenerife…you could try on virtual watches. Rolex I think it was.

    • September 15, 2011 9:03 am

      How do you feel about brands using this kind of advertising John? It certainly seems like it caught your attention.

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